Honda launches CBF Stunner

A new Sporty Bike by Honda

Introduces first-of-its-kind features in the mass market segment -
Integrated front body cowl, Sporty split seats, Wider Tubeless tyres &
Sporty foot step holder

High performance Honda engine with 5 speed transmission

Bike to hit the market in third week of July

New Delhi, June 30, 2008: Honda Motorcycle & Scooter India Pvt. Ltd.
(HMSI), the 100% owned 2-wheeler subsidiary of the Honda Motor Company,
Japan – the world's largest manufacturer of 2-wheelers, today unveiled
its latest offering "CBF Stunner" in the Indian motorcycle segment.
Targeted at youth, CBF Stunner's sharp and sporty look will
revolutionize the motorcycle market in the country.

HMSI, after the success of its 2 Motorcycles - Unicorn and Shine is all
set to charm the Indian youth with its high performance, sporty, stylish
motorcycle at an affordable price.

With increased choices, today's Indian youth is actively on a look out
for brands that have a high 'style & attitude' quotient. 'CBF Stunner'
inspired by CBR 1000 from Europe aptly fits into the category with its
design, high performance and style. The bike with its 'high-on-style'
features promises to provide its customers an ultimate experience of a
true Honda bike.

HMSI has since inception developed products that have set new benchmarks
in technology, performance, and styling to address the diversified needs
of its customers. Honda's all round quality has been a source of
enjoyment for its customers and the new offering CBF Stunner with its
style and performance is aimed at providing desired pleasure to young
Indian customer.

CBF Stunner will be available in three variants viz. Self Disc Alloy,
Self Drum Alloy & Kick Drum Alloy. Self Drum Alloy & Self Disc Alloy
will be available in four colours Sports Red, Pearl Sports Yellow, Space
Silver Metallic and Black while Kick Drum Alloy will be available in two
colours Sports Red & Black.

CBF Stunner would be available in the Indian market from third week of
July. The ex-showroom price of CBF Stunner in INR is as follows:

Cities || Kick Drum Alloy || Self Drum Alloy || Self Disc Alloy
Delhi || 47,070 || 49,820 || 51,655
Pune || 48,720 || 51,525 || 53,390
Bangalore || 48,395 || 51,545 || 52,980
Kolkata || 48,410 || 51,160 || 52,990

Salient features of CBF Stunner

Styling
Integrated Front Body Cowl:
An integrated front body cowl & voluminous fuel tank makes stunner look
muscular & sporty. It also enhances aero dynamism, thus providing an
unhindered moving stance to the rider.

Sporty Split Seat & Two Panel Sporty Rear Cowl
First of its kind in this category, sporty split seat not only adds to
the riding comfort but also enhances the overall appeal. Two panel sharp
rear cowl makes it look sporty.

Sporty Foot Step Holders
Sporty foot step holders reflecting Honda's racing bike DNA are
positioned in a way to give rider a sporty riding posture.

Performance

High Performance Honda Engine with 5 Speed Transmission
A new advanced and high performance 11 bhp Honda engine with 5 speed
transmission ensures an absolutely sensational ride. It gives an
excellent power at all speed ranges and provides superior initial
acceleration & overtaking pick up.

Wider Tubeless Tyres with Black Alloy Wheels.
First Time in its category, Tubeless tyres in front as well rear. This
enhances performance, better cornering & chances of sudden deflation of
tyres on punctures are reduced. 100/90 Wider tubeless tyre in rear adds
to the appeal. The 17" Black alloy wheels adds on to the sports
character of the bike.

Diamond Frame with Rectangular Box type Swing Arm
It adapts light weight diamond frame proven with high reliability on
Indian roads. The tough and flexible frame provides good stability in
harsh and daily use conditions. It is also equipped with harder and
stronger rectangular box type swing arm which helps in achieving high
stability, sporty performance and constant ground touch feeling.

240mm Front Disc Brake
Efficient Hydraulic 240mm front disc brake provides efficient braking
performance in all weather conditions and ensures stability at high speeds.

Sporty
The riding posture of the bike is sporty yet comfortable. The shoulders
and elbows are more inclined than the competition to give the rider a
perfect sporty posture. The folding step placed slightly backwards
provides sporty posture. Pillion's leg position is nearer to rider's
bottom which is more comfortable.

Convenience
The bike has small storage space under the seat which can be used for
storing small items such as gloves. The stylish console with trip meter
also provides convenience of keeping a track on the distance traveled
and mileage.

Present at launch were Mr. Kenji Kawaguchi, Operating Officer General
Manager, Planning Division Honda Motorcycle R&D Centre Japan, Mr. Shinji
Aoyama, President & CEO, Honda Motorcycle & Scooter India Pvt Ltd, Mr.
Nobuhiko Takizawa, President, Honda R&D (India), Mr. Atsuhiko Takahashi,
Large Project Leader (CBF Stunner) Honda Motorcycle R&D Centre Japan,
Mr. Yuji Mizumoto, Assistant LPL, Honda Motorcycle R&D Centre, Japan
alongwith Mr. N K Rattan Head Sales & Marketing, Honda Motorcycle &
Scooter India Pvt. Ltd.

Excepts from Company officials-

Mr. S Aoyama, President & CEO, Honda Motorcycle & Scooter India Pvt
Ltd., "Honda believes and practices the philosophy of 3 joys that is
being demonstrated through our "I enjoy" campaign to deliver utmost
customer satisfaction. HMSI is committed to provide unique experience
through its innovative products and quality in every aspect of business.
The new bike being unveiled today is one of the steps to provide
exciting products at an affordable price. The bike is a reflection of
Honda's worldwide sports bikes and we hope that Indian youngster can now
enjoy Honda's sports DNA. In India we will continue to bring exciting
products and be a full line company by 2010 starting with 100cc
motorcycles and fun bikes."

Mr. Kenji Kawaguchi, Operating Officer General Manager, Planning
Division Honda Motorcycle R&D centre, Japan, "Honda is today the world's
largest motorcycle manufacturer and one of the leading automakers. India
is an important market for Honda Motor Co. Honda is committed to the
Indian market and will go all out in providing exciting products to the
Indian market. Honda has always been in forefront in strengthening
technologies for environment conservation, safety riding and enhancing
product attributes. The newer technologies like Honda's Programmed Fuel
injection – PGM-F1 and ABS (Antilock Brake System) will soon be
installed on all Honda Motorcycles worldwide soon."

Mr. N.K Rattan, Head Sales & Marketing, Honda Motorcycle & Scooter India
Pvt Ltd., "CBF Stunner is Honda's answer to Youngsters desire to own a
affordable sports bike. This new bike carries Honda's Sports DNA with
Sharp, Muscular style & high performance 11 bhp Honda engine that Indian
youth expect from Honda. This bike will be available at all dealers by
third week of July for sales. Along with this new bike, HMSI's all model
sales shall touch 10 lac units in 2008-09."